Business
Why Black Entrepreneurs Must Create the Next Big Thing
Create or die.
That’s how “digital content architect” Michelle Ferrier dubs her program that brings together journalists, business owners, educators, programmers and the like to conjure up new vehicles for consumers of media. Moreover, it’s a fitting message for entrepreneurs in today’s unmerciful business climate.
Self-employed individuals represent 95% of roughly 2 million black-owned businesses nationwide. So it will take individual effort and partnership with government, corporations, foundations, Historically Black Colleges and Universities (HBCUs) and other institutions to build Black enterprises of considerable size and scale.
Boldly participating in today’s “Innovation Economy,” Black entrepreneurs must create the next Google, Facebook, Apple and IBM.
