Business
Earvin “Magic” Johnson partners with Time Warner Cable to inspire youth interest in STEM
Each year, Science Buddies attracts more than 15 million K-12 students, parents and teachers to its website seeking science project ideas, tips and advice. Time Warner Cable is proud to partner with Science Buddies to develop and promote science project ideas related to STEM in Sports, so that even more young people can understand the connection between science, technology, engineering and math and the sports they love.
– John Brenkus
Best-selling author and Sport Science creator and host John Brenkus will be joining forces with Time Warner Cable to host a Twitter chat on November 6 at 12pm PT/3pm ET. Kids, parents and educators are invited to follow along and ask questions about the science behind great athletes using the hashtag #STEMinSports.
TWC’s Connect a Million Minds STEM in Sports campaign was launched at the White House in April, 2013 in support of President Obama’s call to action on STEM education. The campaign has featured professional athletes including Victor Cruz, Kasey Kahne, Ian Poulter and Jeff Gordon. For more information and to download STEM in Sports activities, visit www.connectamillionminds.com/campaigns/stem-in-sports. To view the Magic Johnson PSA and exclusive video content, visit www.connectamillionminds.com/campaigns/stem-in-sports/basketball.
About ASPiRE: ASPiRE is a television network targeted to African Americans and celebrates the groundbreaking achievements of our past, our now and our next. ASPiRE offers a diverse programming mix of movies, series and specials featuring music, comedy, drama, faith/inspiration, theater/performing arts, lifestyle and news/information.
The network was launched June 27, 2012 by Magic Johnson Enterprises, which acts as a catalyst for driving unparalleled business results for its partners and fosters community/economic empowerment by making available high-quality entertainment, products and services that answer the demands of ethnically diverse urban communities. ASPiRE is available in more than 16 million homes in 21 of the top 25 African American markets including New York City, Atlanta, Chicago, Dallas and Washington, DC. through Comcast and Time Warner. For more information, visit www.aspire.tv, facebook.com/aspireTV and on Twitter @tvaspire.
