Business
Robert L. Johnson forming alliance with DeForest B. Soaries, Jr. to end Payday Lending debt, promote financial education and lower minority consumer debt
“I am thrilled to join Bob Johnson and his financial initiative to end payday lending and am proud to be a part of the efforts through dfree(R) . Our mission is to help consumers nationwide achieve debt free living, economic capacity, and to rely less on borrowing, particularly from high interest payday lending institutions. Providing individuals and families with the tools to address financial needs on a consistent basis, helps them to better manage their finances and achieve financial freedom,” noted Dr. Soaries.
About The RLJ Companies: The RLJ Companies, founded by Robert L. Johnson, is an innovative business network that provides strategic investments in a diverse portfolio of companies. Within The RLJ Companies portfolio, Johnson owns or holds interests in businesses operating in a publicly traded hotel real estate investment trust; private equity; financial services; asset management; insurance services; automobile dealerships; sports and entertainment; and video lottery terminal gaming.
The RLJ Companies is headquartered in Bethesda, MD, with affiliate operations in Charlotte, NC; Little Rock, AR; Los Angeles, CA; San Juan, PR; and Monrovia, Liberia. Prior to founding The RLJ Companies, Johnson was founder and chairman of Black Entertainment Television (BET). For more information visit: www.rljcompanies.com.
About Dr. DeForest B. Soaries, Jr.: Dr. DeForest B. Soaries, Jr. is the senior pastor of First Baptist Church of Lincoln Gardens in New Jersey and author of dfree(R): Breaking Free from Financial Slavery.
His dfree(R) strategy is designed to lead people out of debt to attain financial independence. His strategy was the focus of CNN’s “Almighty Debt” documentary. Recently, Soaries announced the Billion Dollar Challenge, a campaign challenging people to pay off US$1 billion in debt. Participants can track their progress online at www.billiondollarpaydown.com.
Contacts:
Traci Otey Blunt
Tel: +1 (240) 744 7858
Email: [email protected]
Monroe Blakes
Email: [email protected]
Source: The RLJ Companies
