Profile: Clifford Franklin – President and CEO FUSE Advertising

Clifford Franklin President and CEO of FUSE Advertising

FUSE advertising, was founded in 1997 as an affiliate company of Final Phase Marketing, which in turn was founded in 1993 by Clifford Franklin and his wife Sharilyn.

FUSE, an integrated advertising agency based in St. Louis, Missouri, generated annual billings of more than US$71 million last year, with clients including CNN, Anheuser Busch and IBM. FUSE was also the advertising agency of record for the historic Obama for President campaign in 2008.

FUSE has earned numerous awards and recognition, including being the first Black-owned agency to win “Best of Show” in local, regional and nationally Addy Awards competitions, held by the American Advertising Federation.

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