Business
Mobile phone “wars’ in Antigua
Thursday, September 8, 2011
The battle between state-owned I-Mobile, formerly Antigua Public Utilities Authority (APUA PCS), and Digicel is heating up, less than two months after the re-launch and re-branding of I-Mobile.
Since its launch on July 16, I-Mobile has engaged in an aggressive marketing campaign to regain market share lost due to a number of factors.
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