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The Oprah Winfrey Network lays off 30 employees

Tuesday, March 20, 2012

Oprah Winfrey’s struggling television network, OWN, said Monday it is laying off one-fifth of its workers and restructuring its operations in New York and Los Angeles.

The decision to let 30 employees go is a “tough” one, but the economics of a start-up cable network didn’t fit with OWN’s cost structure, Winfrey said in a statement.

“As CEO, I have a responsibility to chart the course for long-term success for the network. To wholly achieve that long-term success, this was a necessary next step,” Winfrey said.

The responsibilities of the laid-off workers will be distributed among people with the network and its venture partners, Discovery Communications and Winfrey’s Harpo Studios, according to OWN.

The cable channel, which launched January 1, 2011, endured a freshman year of executive turnover and missteps that proved OWN lacked a solid foundation on which to build. This was despite a Discovery Communications investment of a reported US$250 million and counting.

Discovery executives will take a more active role in the channel, according to the announcement.
Neal Kirsch, chief financial officer of Discovery’s U.S. networks, will move to OWN as the chief financial officer and chief operating officer, reporting to OWN presidents Erik Logan and Sheri Salata.

John MacDonald had decided to exit as OWN’s COO, Logan said.

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