While the Middle East descends into conflict and disruption, exporters still clinging to Gulf markets are ignoring a continent-sized opportunity taking shape right before them.
By John Kourkoutas While businesses plan for tomorrow’s Africa, they are overlooking today’s megacities. The narrative surrounding African urbanization suffers from a dangerous misconception: that it...
By John Kourkoutas The question isn’t whether Africa represents opportunity – with 1.4 billion consumers and GDP growth rates consistently outpacing developed markets, that debate is...
By Kelly Mua Kingsly Global recession anxieties persist. European growth stagnates. Western markets have reached saturation. Yet amid this economic malaise, Africa is demonstrating what resilient...
By Michele Moscaritoli Intra-African commerce has quietly transformed from aspiration to reality – and the implications are profound. For decades, the refrain echoed through development conferences...
By Des H Rikhotso While Western investors obsess over basis points in saturated markets, a more compelling story is unfolding across Africa. The continent is not...
By Dishant Shah Too often, Africa is discussed as a monolith – a single, undifferentiated market of 1.4 billion people. But the reality is far more...
By John Kourkoutas When people hear I built a thriving export advisory business focused on African markets, they often say, “You were just lucky.” “Right place,...
By John Kourkoutas If you want to glimpse the future of global business, forget the stock tickers and quarterly earnings reports for a moment. Instead, look...
By John Kourkoutas A single map can sometimes speak louder than a thousand market reports. The 2024 global GDP growth visualization does just that – revealing...
By John Kourkoutas While much of the world grapples with aging populations and shrinking workforces, Africa is experiencing a demographic revolution – one that is redefining...
By Dishant Shah Africa is often misunderstood – not because it lacks potential, but because the world has rarely viewed it through the right lens. While...
By John Kourkoutas When you hear the phrase “most expensive cities,” your mind likely jumps to global metropolises like London, New York, or Tokyo. But in...
By JP Følsgaard Bak No matter how successful you have become in the United States, Europe, or anywhere else in the world, the time has come...
